The evolution of this intriguing logo is something we should discuss now. Since its inception, the Starbucks logo has undergone several revisions. Picture this: it was once brown in color before changing to its now-iconic green hue in 1987. At the height of its popularity in 1992, Starbucks unveiled a fresh, modern logo. The major shift, nevertheless, occurred in 2011. At this point, Starbucks Coffee ditched its emblem in favor of a more symmetrical and enigmatic siren's face.
However, the interesting part starts here. Pay close attention to your latte the next time you sip on it. You may not immediately pick up on a subtle element in the siren's look. My friends, it's all about the asymmetry. A closer inspection reveals a little difference—the right side of her face is slightly darker than the left—even though her face seems balanced at first sight. Can you make out that her right nostril is a little lower than the left? Another peculiarity is the way her nasal bridge casts a shadow over one of her eyes, as if she were playing hide-and-seek. That's because, once everything became too perfect, the Starbucks crew felt the need to restore some humanity. They aimed for a more intimate and approachable tone so that people could relate.
The little details that add character to our Starbucks experiences are the ones that we tend to overlook in our hectic lives. Observe the emblem once again the next time you grasp your steaming mug of coffee as you prepare to begin your day. At the heart of Starbucks' famous emblem is a long-kept secret: she has hidden layers. Who knew that a morning coffee run could turn into such an interesting tale?
